MultaqaAlmadinah

01 / The background

THE PROJECTCONTEXT.

Multaqa Almadinah is a mall that blends shopping, leisure, dining, culture, and hospitality, all in one. Located just five minutes from the Haramain High-Speed Railway station and 8 minutes from the Prophet’s Mosque, and overlooking King Abdulaziz Road, offering seamless access to Knowledge Economic City facilities and key destinations in wider Madinah. Envisioned as a modern convergence point and designed to become a leading lifestyle destination in Madinah. It will offer vibrant mix of shopping, dining, hospitality, and cultural experiences a place where residents, and global visitors can gather at their own rhythm.

02 / THE EXECUTION

THE BRANDIDENTITY.

The Multaqa Almadinah identity is built around the meaning and power of its name “Multaqa”, the meeting point. Crafted in a contemporary Arabic script, the wordmark balances tradition with modernity. Its angular strokes suggest movement and connection, reflecting Multaqa’s role as a cultural and civic hub in the heart of Madinah.